I read a post on Domain Name Wire about .Canon
I truly don’t know what can be wrong with a company making innovative uses for domains.
.travel, .mobi, .whatever they basically didn’t have the strong costumer base of users. For me it’s so good to see some team in Japan realizing we don’t need to use current technology like everyone, let’s tie the canon brand to their owned branded domain. They have millions of customers worldwide & this could easily be a good way of offering photo/video hosting plans.
Yes they can do it with the corporate site technically but, it’s the Global Corporate site. You can’t have user generated content taking over a Global Corporate site. This plan is just like Apple’s .mac if the option was available I’m sure the initial iTools would have really been YourName.Mac think about it.
Japan leads in having mobile business structures, & was one of the first ccTLDs to want & see the use of IDNs (unfortunately they didn’t realize Microsoft would take 6 years to update it’s browser). Anyway this is a new innovative way of using domains that’s cost efficient.
This was my original thoughts on the matter.
http://www.idntalk.com/domain-names/gmo-canon-going-forward-with-canon.html